Strategic Marketing & Promotions, Inc., SMPAgency, SMP

Strategic Marketing and Promotions, Inc. (SMP) implements a strategic approach to identifying and solving our clients' marketing challenges.

Fact Find

SMP researches your brand, product category, competitors, target audience, and the marketplace. Our experienced Market Managers establish your goals and objectives.

Analyze

After the facts have been gathered, the overall look, feel, and touch points of your marketing campaign are defined by SMP's visionary Market Managers.

Concept

SMP vets every aspect of the marketing campaign to ensure that your message is engaging and resonates with your target audience.

Execution

SMP prides itself on exceeding client expectations. The experiential marketing campaign must provide maximum impact and ROI to meet our standards. When it comes to impressions, quality counts more than quantity.

Report

Key learnings are documented, and the entire program is measured and evaluated against the goals and objectives. This final report becomes the basis for determining the success of the experiential marketing campaign.